Politicians get a bad rap, don’t they? Every mutterance and every action falls under intense scrutiny from the press and the public eye. If they make one wrong move, we’ll know about it–and keep talking about it for ages too. 


Maybe that’s why politicians go to such great lengths to win the people over. Like when Governor Carey of New York volunteered to drink a glass of PCBs (Polychlorinated biphenyls - highly carcinogenic chemical compounds). This bold (and stupid) offer to ingest poison was his attempt at demonstrating that a state office building in Binghamton was safe after a transformer fire had filled the building with ultra-toxic man-made chemicals. Carey was all talk though–he didn’t actually drink the stuff, and the building remained closed for more than 13 years (America’s first indoor environmental disaster!). We’ll call that a failed demonstration of safety. 


Another politician who was willing to ingest poison to quell public fears was President Obama. While visiting Flint, Michigan in response to the city's water crisis (the old lead-lined pipes were causing a few, shall we say, health and safety issues). After his speech, Obama had a coughing fit and asked for a glass of water. Lead-tainted Flint water that is. (Don’t worry, lead isn’t great, but for an adult at that scale, there’s not too much to worry about).


It seems that drinking a cup of toxic liquid is the go-to political move. Punjab State Chief Minister, Bhagwant Mann, downed a glass of polluted water from a holy river in 2022 on the heels of a campaign to clean water bodies. He was hospitalised for 2 days. Then there’s Colorado Governor John Hickenlooper who allegedly drank fracking fluid in a ritual-like manner around a table. Bit culty.


We all remember the mad cow disease scare in the 1990s. Although horrible for the cows and the farmers, being a cow disease, it was of no real concern to human health. But in May 1990, the same conditions showed up in a cat. It had crossed the species barrier and people were panicked. After an unsuccessful press release to assure the public of safety, British Minister of Agriculture, John Gummer, decided to take it one step further. He showcased the safety of British beef by publicly feeding his 4-year-old daughter a burger during a county show. (Don’t worry, everyone was fine).


But one little glass of toxic water or nibble of a burger isn’t the same as exposure to poison and disease day in and day out. That’s just a little stunt to conjure up some public confidence. To effectively demonstrate safety, you need to go all out. Really put your body on the line. 


Like 42-year-old Thomas McIntyre who in 1931 decided to chew on a torpedo (a small firework type thing) to prove to a friend that it was a safe toy for his son. While McIntyre was fully committed to this demonstration of safety, it didn’t quite go as planned. He died at a hospital later that day of injuries received when the torpedo exploded and tore away part of his face. So… not a safe toy to play with?


Some demonstrations work in reverse. Like proving that you should never put fireworks in your mouth. Or never test the safety of a gun's catch mechanism on your head like Philadelphia engineer, Edward S Morrell (RIP). 


Other demonstrations do a lot more public harm than good. In 1991, a cholera epidemic broke out in South America, particularly in Peru, and the fishing industry was worried that people weren’t buying fish to eat their delicious ceviche. President Alberto K. Fujimori decided to take matters into his own hands and went on television eating ceviche along with his wife and his ministers of fisheries and agriculture. 


At least one minister got sick after the dinner, spending a week in a military hospital. But much more concerningly, within days of the televised ceviche consumption, hospital admissions for cholera soared. Eventually, 119,000 people were hospitalised and 2906 died. Raw fish wasn’t a great idea Mr President.


While you could argue that demonstrations like these showcase leadership and a willingness to share risks with the public, they could also just be downright reckless and stupid. 

 
 
 
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